Wednesday, 4 July 2012
Ivar Bryce joined with Ernest Cuneo and a group of investors, including Ian Fleming, to gain control of the North American Newspaper Alliance (NANA). Andrew Lycett has pointed out: "With the arrival of television, its star had begun to wane. Advised by Ernie Cuneo, who told him it was a sure way to meet anyone he wanted, Ivar stepped in and bought control. He appointed the shrewd Cuneo to oversee the American end of things... and Fleming was brought on board to offer a professional newspaperman's advice." Fleming was appointed European vice-president, with a salary of £1,500 a year. He persuaded James Gomer Berry, 1st Viscount Kemsley, that The Sunday Times should work closely with NANA. He also organized a deal with The Daily Express, owned by Lord Beaverbrook.